Wouldn’t you like to have a thick, lustrous head of hair like in the L’Oreal ad? That gorgeous mane takes a lot of time to care for, but it makes us feel good to look good so we’re willing to spend the extra time and money.
The same thing goes when we’re talking about the people we work with. Wouldn’t you like to have fully engaged employees? Those are the folks who are satisfied in their work, willing to go the extra mile and truly concerned with how their team or company performs because they understand that what benefits the company benefits them.
It’s great if someone comes along who’s already “engageable,” but it can take a lot of effort to engage the more apathetic. Is it really worth it to spend all that time getting to know them on a personal level, coaching them through difficult projects, and building trust? After all time is money. How can you justify dealing with people problems they just need to get the job done so you can complete the project on time?
Smart leaders recognize that their people are their greatest asset. Did you know that there’s an average of a 50% increase in customer loyalty when your employees are engaged, happy & satisfied?
Consider the cost of the dissatisfied, disengaged employee. According to Rebecca Bales of www.LuminaLearning.com, it costs an average of three times their annual salary to hire, train and retain an employee. That’s expensive; however, it’s even more expensive for them to stay. Their grumbling and complaining and general lack of commitment will bring others down with them and now you’ve got a whole department that’s not engaged. Of course, they go home and complain to their families about their job and then even more people in the world are affected by poor leadership that lacks emotional intelligence and awareness.
Engaged employees then, are like L’Oreal hair products. Yes, they’re expensive, but they’re worth it. Their satisfaction contributes to the bottom line in more ways than one. Time spent cultivating a culture where people feel appreciated and empowered in their position is absolutely worth the effort.
Tell us about your most engaged employee and why they’re expensive, but worth it. Then show them your comment. It will make their day.